Ron Kaufman

Recognised globally as the leading authority on service culture and customer experience, Ron Kaufman helps organisations elevate performance by creating cultures built on service, care, and value creation. In his energetic and inspiring keynotes, the New York Times bestselling author and customer service expert equips leaders and teams with practical strategies to improve customer experience, strengthen collaboration, and build lasting competitive advantage. His work focuses on transforming service from a function into a powerful organisational culture.

For more than 30 years, Ron has worked with organisations worldwide, helping them develop uplifting service cultures that improve performance and deepen customer loyalty. He is the author of 15 books, including the acclaimed bestseller Uplifting Service!, and his methodologies have been featured in leading publications such as the New York Times, Wall Street Journal, and Harvard Business Review.

Ranked consistently by GlobalGurus as the #1 Customer Service Guru in the World, Ron is also the founder of a global education and consulting company whose programs help organisations distinguish their brands and elevate service excellence. His flagship Uplifting Service program has been recognised as the world’s top customer service development program.

Ron moved to Asia in 1990 to support Singapore Airlines and the Singapore government in developing national service quality initiatives, further establishing his reputation as a pioneer in customer experience and service leadership.

Beyond his professional achievements, Ron is passionate about uplifting people through service and human connection. His core message is clear: when organisations serve better, care more, and create value consistently, they inspire loyalty, strengthen culture, and achieve sustainable success.