Reg Athwal

A globally recognised expert on family business, entrepreneurship, and succession planning, Reg Athwalhelps organisations unlock long-term growth, strengthen leadership alignment, and build enduring legacies. In his insightful and experience-driven keynotes, the Chairman of RAW Group and trusted executive advisor shares practical strategies to help family enterprises navigate growth, governance, and generational transition. His work focuses on aligning business success with family values, leadership development, and sustainable performance.

A lifelong entrepreneur, Reg built his first business at just 17, faced bankruptcy at 21, and went on to create a $20 million executive search and human capital business by age 28. Today, he serves as a trusted advisor to leading family-owned enterprises across Africa, the Middle East, and Asia, working with over 108 family businesses ranging from small entrepreneurial families to complex multi-generational enterprises.

Reg is the creator of the acclaimed “Unleash Your DNA” and “Family MBA” programs, along with the award-winning DNA Profiling System, which have impacted over 2 million people across 56 countries. A bestselling author and thought leader, he has also contributed extensively to conversations around family business leadership, succession, and entrepreneurship.

He has been a top-rated speaker for organisations such as YPO, EO, Vistage, and CEO Clubs, and has delivered sessions at leading institutions including Oxford University and the Indian School of Business.

Beyond his professional accomplishments, Reg is passionate about helping entrepreneurial families create meaningful legacies. His core message is clear: businesses thrive across generations when leadership, values, and purpose remain aligned.