David Meerman Scott

A globally recognised authority on real-time marketing, digital communication, and modern sales strategy, David Meerman Scott helps organisations align the way they market and sell with how customers actually buy today. In his engaging and highly practical keynotes, the marketing strategist, bestselling author, and business advisor equips leaders with innovative approaches to content marketing, customer engagement, and brand communication in the digital era. His work focuses on helping organisations stand out, build trust, and drive growth through timely and relevant communication.

David is best known for his groundbreaking international bestseller, The New Rules of Marketing & PR, a book that transformed how businesses approach digital marketing and public relations. Published in more than 28 languages and now considered a modern business classic, the book has helped organisations worldwide better connect with audiences by creating content that reaches people when they are ready to engage and buy.

An internationally sought-after speaker, David has delivered keynote presentations in 41 countries across all seven continents, advising companies on how to adapt to rapidly changing customer behaviour and communication trends. His practical insights and real-world examples make complex digital strategies accessible and immediately actionable for leaders and teams.

David’s background is uniquely diverse, including experience as a Wall Street bond trader, work with real-time marketing firms in Japan and Hong Kong, and even roles in entertainment and media. This unconventional career journey contributes to his creative and highly original perspective on business, storytelling, and innovation.

Beyond his professional accomplishments, David is passionate about helping organisations communicate with authenticity, speed, and relevance. His core message is clear: businesses that embrace real-time engagement and customer-centric communication will win attention, trust, and long-term loyalty in the modern marketplace.