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Using LOVE As A Business Tool [Interview]

Ram and Gautam Ganglani have transformed Right Selection into a premier training and motivational enterprise by following the philosophy that you will be happy and successful  in your life in direct proportion to the degree to which you will be helpful to the world.

Right Selection Love

How has Right Selection evolved over the last decade while serving the needs of the  business community?

When Right Selection was launched in 1993, the distribution of business management books, video training programmes and motivational audios was our core business.

Over the years, as we evolved, we started providing our  clients with cost-effective solutions to their training needs. Client demand led us to link up with top-class international speakers, trainers and consultants like Ron Kaufman, Steve Lundin, Tony Buzan,  Bob Urichuck, Omar Khan and Keith Usher specialising in leadership and  management skills. Our team of experts is sourced worldwide and we have a few trainers stationed in the UAE. Although we began as a father and son operation, we are now expanding with alliances and partnerships locally and in the G.C.C., India and Sri Lanka,   as well as adding new members to our team.”

Do you have any mentors from whom you draw inspiration to run your affairs?

We have drawn a lot of inspiration from a few premier thinkers on leadership in business and in life.  Stephen Covey, Tom Peters, Ron Kaufman, Jack Canfield, Anthony Robbins, Bob Urichuck, Brian Tracy, and Robin Sharma are amongst those whose guidance has helped us create the personal lives we have always wanted whilst at the same becoming stars in the sector of training and education that we have chosen.

What would you say is the secret of your business strategy for success?

It is no longer a secret, but we have found ourselves using love as a business strategy. This could perhaps be the most unique factor contributing to our success. We have found that we can get everything we want out of life when we focus on helping those around us get everything they want out of life. Massive success in business really is all about human connections. Business success comes from having thoughtful conversations with our teammates, customers and prospects. If we stop engaging in these conversations, we lose the business.

What exactly are human connections?

As Robin Sharma says, “They’re the bonds that link us, person to person. Human connections occur when we genuinely try to serve other people and make a difference in their lives – when we learn how to communicate from the heart, speak our truth, and sincerely become empathetic listeners, getting behind the eyeballs of those we’re listening to in an effort to understand them. Communication is so essential to showing leadership in your career.” In short we need to make a special effort to show people that we cherish and understand them.

How do your clients react to your unusual set of business standards?

Our clients have continued to support us year after year and remained embedded in our list of loyal clients. The fact that we more than doubled our business last year speaks for itself. What makes us happier is seeing the success of our clients who are benefiting tremendously from our variety of effective training programs and powerful learning tools.  Our ongoing initiatives have been instrumental in the development of the educating and learning  culture amongst our clients. The result is – further enhancement in the relationship between bosses and employees..

As you look ahead, what do you see as your goals and vision for Right Selection?

We have realized that success is all about making a difference in the world.  And, for us to manifest abundance in our lives and success in our business, it is crucial that we become value builders. At the end of the day, that is what the voyage of life is all about……. To seek ways to enrich others, to improve the lot of those with whom we have the privilege of serving and doing business with. Our higher purpose is to help create great results for our customers and make a difference in their bottom lines.”

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