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How Can Sales Training Increase My Sales?

salestrainingIf you want to increase your sales, ongoing sales training and sales coaching is the key to your success.Let me explain why. First and foremost, sales training brings pertinent knowledge to the table. You are not always familiar with all the details and sales training is the ultimate learning tool. For example, most organizations today are aware that the economy has brought about an important sales shift.

Selling during the boom times is passé. Now is the time to attract, engage and empower the new economy of buyers to buy at any time.

Velocity Selling Sales Training teaches how to do the opposite of selling in order to succeed in today’s new economy of buyers. The sales process has to be transformed into a “buyer focused” format where getting to the truth and building a relationship are the main goals. It is far more important to bring in the right buyers for the right reasons instead of simply making a sales pitch or even a sale. 

Secondly, ongoing sales training encourages you to let go some familiar practices and replace those ineffective habits or behaviors with effective and bottom line, results-oriented sales habits. In between the ongoing sales training sessions you can practice what you learn in the real world. Then, you can return to the next session fully prepared to discuss your experiences before moving on to learn new material. Ongoing sales coaching ensures that all discussions replicate knowledge gained from sales training and that appropriate actions are taken. You will realize you are not alone in your endeavors. You are disciplined and accountable. You hold the qualities of a successful sales person and consequently, the true value of sales training is realized.

Thirdly, ongoing sales training should be more than strategy and technique.Sales training should begin with building a strong foundation. That foundation is you, the individual. The strongest foundation is your belief in yourself, the products or services that you sell, the organization that you represent, and the market in which you work. Without a strong belief in each of the above, you will not succeed. Your level of belief will be reflected in your attitude, your body language, and your results. To rate a solid 10, you must secure a high level of belief in all of the above.

With a higher level of belief, your attitude will shine and attract buyers to you. You must demonstrate the most effective goal driven behaviors. Engage buyers by following a “buyer focused” sales process and proving how competent you are. However, like all things in life, you will also require discipline. Do what you have to do, even when you do not want to do it.

When you learn the four simple basics A,B,C, and D in the course of ongoing sales training, your sales results will not only increase dramatically but you will also improve R.O.T.I. (return on time invested) and increase your bottom line with velocity.

 

Source – [Bobu]

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Today’s Economy Expects a Buyer Focused Sales Process

Golden-Sales-StrategiesIn today’s economy, more than ever, sales professionals must be in control of the sales process. You will not succeed in our ever changing economy, if you do not fully grasp the enhanced sales process.

Do you follow a sales process?

Congratulations if you answer “yes” and actually commit to a sales process. Evidently, you are responsive to the power of practicing a proven results oriented sales process. If you answer no, please examine the following benefits of an exceptional sales process and adapt them as your daily discipline.

Nearly all sales professionals deem themselves in control of the sales process. Conversely, it is the prospect that possesses full control. The sales person falsely assumes he/she controls the sales process. However, buyers have created a buyers process of their own which they abide by repeatedly.

Consider the facts. It is the prospects who ask questions, qualify sales people and as a result, dismiss them. These are the components of the buyer’s process. Revisit your last job as a sales professional. How would you rate your sales process? Did you ask the essential questions to qualify a prospect? Did you dismiss them because they were not qualified? Were you able to handle the sales process in such a manner to sustain a lasting relationship with said prospect?

These are valid questions and your answers should categorically advance your sales process. Turn your sales process around and put yourself in control. Build a strong relationship by simply allowing the prospect to sense control. A successful sales process emphasizes the ability to listen emphatically and to be genuinely interested.

All human interaction depends on rapport and trust to establish effective communication. Trust is one of the most important aspects of any sales process. Without trust, there is no communication.

As soon as trust is established, the parties progress to the next step in the sales process. They must set mutually agreeable parameters in order to move forward collectively and eliminate any unpleasant surprises.

Valuable sales process parameters are: allocating time for meetings; formulating objectives; documenting view points primarily of the customer followed by those of the sales professional; and attaining permission to ask questions and take notes. Maximize your sales process by forthright communication involving clear “yes” or “no” answers and eliminate TIO (think it over) responses. Demonstrate you do not want to waste the prospect‘s valuable time.

When you have earned the prospect’s trust and have established clear and precise parameters, the ensuing sales process is straightforward.

Follow a proven results oriented sales process and reap the benefits. You will benefit from control of the sales process and build lasting relationships which lead to referrals. You will formulate a secondary sales force, shorten your sales cycle times, increase margins and profits, and finally, contribute to the bottom line. A successful sale begins and ends with an altruistic sales process.

 Bob Urichuck is coming to Dubai on June 3rd, 2013 for an exclusive Velocity Selling Seminar. Book your ticket now to learn from master of sales coaching. Click here to book your ticket now – www.bobudubai.com

Source – [BobU]